Since 2001 · Guangzhou

OEEA Brand Story

From one man's technical mastery to a team's professional collaboration

2001 · Guangzhou · Technical Excellence

The story of OEEA began in Guangzhou in 2001. Founder Mr. Long Zidong dedicated himself early on to research in chip design and micro-motor control. With his profound understanding of precision mechanics and electronic engineering, he embarked on the journey of independent R&D for watch winder core technology.

From chip architecture to geared motor drive algorithms, Mr. Long has continuously refined every technical aspect of intelligent winding systems. With professional technical vision and unwavering craftsmanship, he laid a solid technological foundation for OEEA's future full-industry-chain ecosystem.

Like-Minded · Co-Creation

With professional technical vision and sincere cooperation philosophy, Mr. Long successively found six like-minded partners, collectively building OEEA's solid technical and supply chain foundation.

Mr. Cai

Shantou Woodworking Factory Partner

Operated a professional precision woodworking factory in Shantou since 1996, with mainland manufacturing rights for ERS watch boxes from Hong Kong. Equipped with German imported 5-axis CNC machining centers and an experienced woodworking technician team. Achieving handmade quality with industrial efficiency, bringing OEEA watch winders to first-class standards in both appearance and structure.

Mr. Xu

Chip Partner

Early embedded systems engineer in China, specializing in MCU development and power management chip applications. Collaborated with Mr. Long to lead custom development of OEEA's core control chips — from chip architecture to mass production — injecting a stable and reliable "brain" into OEEA products.

Mr. Chen

Geared Motor Partner

Expert in precision micro motors with over fifteen years of R&D and production experience. Developed custom ultra-quiet geared motor solutions exclusively for OEEA, achieving operational noise below 18 decibels — becoming a core technological advantage of OEEA products.

Mr. Wu

Collector-Grade Rosewood Partner

Renowned traditional rosewood furniture artist in China with over forty years of experience in Ming and Qing-style furniture design and craftsmanship. Mr. Wu brings his unique understanding and aesthetic vision of top precious woods like Hainan yellow rosewood and small-leaf red sandalwood to OEEA watch winders, following the appraisal standards of "form, craftsmanship, material, and charm," giving each product heirloom-level artistic value and human warmth.

Mr. Lei

Custom-Grade Rosewood Partner

Born into a rosewood furniture family in Jiangmen, Guangdong, with unique insight into selecting and processing precious woods like Laotian rosewood and padauk. Introduced traditional rosewood furniture material selection standards and lacquer craftsmanship into watch winder manufacturing, ensuring every product feels as smooth as jade.

Mr. Zeng

Premium Rosewood Partner

Born into a rosewood family in Shantou, Guangdong, with over thirty years of experience making rosewood and padauk furniture. Mr. Zeng has unique insight into selecting and processing precious woods like Laotian rosewood, Burmese rosewood, Vietnamese rosewood, and padauk, especially skilled at matching rosewood grains and controlling padauk colors. He introduced traditional rosewood furniture material selection standards and lacquer craftsmanship into OEEA watch winder manufacturing, ensuring every product feels as smooth as jade with rich texture.

Strategic Alliance · Technological Breakthrough

With a clear technical direction, Mr. Long understood that an excellent watch winder requires collaboration across multiple fields — chips, circuits, motors, structure, and appearance. Leveraging his professional technical vision and sincere cooperation philosophy, he successively found four like-minded partners, collectively building OEEA's solid technical and supply chain foundation.

With the joint efforts of the five partners, OEEA successfully developed a complete technical solution covering control chips, geared motors, and precision wooden enclosures. Leveraging the mature industrial chain resources of the Pearl River Delta region — including Guangzhou, Shenzhen, Dongguan, Shantou, and Jiangmen — OEEA established standardized R&D laboratories and modern production facilities.

<18dB
Ultra-Quiet Operation
50+
Countries & Regions
8-24
Full Range of Slots
5 Years
Motor Warranty

Going Global · Worldwide Trust

From single-watch classic models to 24-watch collector-grade series, from traditional solid wood series to modern smart touch series, OEEA continues to innovate. Products are exported to over fifty countries and regions including Germany, Switzerland, France, the United States, Japan, and Singapore, becoming the trusted choice for an increasing number of watch collectors and enthusiasts.

OEEA stands for "Original Electric & Elegant Artifact" — original electronics and elegant artifacts. The five partners, each with their professional expertise in chips, motors, wood, and manufacturing, jointly interpret this brand philosophy.

"OEEA is not one person's story, but a group of professionals using their expertise to refine a professional product together."
— Mr. Long · Founder of OEEA

Brand Philosophy

Original Electronics

From chips to motors, committed to independent R&D, mastering core technology, providing precise and stable winding solutions for every timepiece.

Elegant Artifacts

Precious solid wood, hand-finished lacquer, blending traditional woodworking artistry with modern industrial aesthetics to create heirloom-worthy works of art.

Artisan Collaboration

Five partners, five professional fields, one belief. Professionals using professional methods to achieve excellence in one thing.

OEEA

Five partners, one belief — providing professional protection for every precious timepiece.

Since 2001 · Born in Guangzhou, China · Artisan Heritage